And because the clothing is cheap (and cheaply made), it's easy to get people back into stores or online to make fresh purchases. Accordingly, consumers know to purchase an item they like when they see it, no matter the price because it's not likely to be available for long. The retailer does not replenish its stock-instead, it replaces items that sell out with new items. Profitable for manufacturers and retailers: The constant introduction of new products encourages customers to frequent stores more often, which means they end up making more purchases.Advantages and Disadvantages of Fast Fashion The Advantages of Fast Fashion In contrast to these four seasons, fast-fashion labels produce about 52 “micro-seasons” a year-or one new “collection” a week of clothes meant to be worn immediately instead of months later. The traditional clothing-industry model operates seasonally, with the fall fashion week displaying styles for the upcoming spring/summer and the spring fashion week showcasing looks for the following fall/winter in addition, there are often pre-fall and pre-spring or resort collections too. The style-conscious would get a preview of the styles to come via fashion shows that displayed new collections and clothing lines several months in advance of their appearance in stores. Consumers would save up to buy new clothes at certain times of the year. Shopping for clothing was once considered an event. On the downside, fast fashion is also associated with pollution, waste, the promulgation of a "disposable" mentality, low wages, and unsafe workplaces.Fast fashion's benefits are affordable prices and instant gratification for consumers, more profits for companies, and the democratization of stylish clothing.Zara and H&M are two giants in the fast fashion field.Innovations in supply chain management among retailers make fast fashion possible.Fast fashion describes low-priced but stylish clothing that moves quickly from design to retail stores to meet trends, with new collections being introduced continuously.
0 kommentar(er)
